This didn’t just happen. In Life Inc., award-winning writer, documentary filmmaker, and scholar Douglas Rushkoff traces how corporations went from a. Now includes “The Life Inc. Guide to Reclaiming the Value You Create” In Life Inc , award-winning writer Douglas Rushkoff traces how corporations. Life Inc. is as fluent and well-researched as any of his books – but its target is too large, and too badly constructed to help us much. In a heaving.

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That’s the summary, more or less.

Book review: Life Inc.

Actually my feeling is that his real target is greed in all of its forms. I was really drawn to this book after reading the excerpts of it on Boing Boing and Rushkoff’s own web site. Rushkoff douglss split over a chronological or thematic organization to his argument … so he kind of goes for both.

Just a moment while we sign you in liff your Goodreads account. This tends to douglaz along with a major life change or loss: Also, the stories from get-rich-quick conferences are absolutely chilling. The resulting legislation prevented the colonists from making anything from the resources they grew or mined, and also defined as smuggling the import of tea from anyone other than the East India Company.

From there, Rushkoff takes us on to the spread of centralized currency, the abuses of Philip IV and eouglas the plague. This book described, in detail the disconnect from chapter subtitles: Eyeball hours served as the natural resource that became a “property” to be hoarded. Also, whereas people used to buy food and goods from their neighbours, with the rise of factories and trains they no longer knew where their purchases came from.


Cubberly created a curriculum to produce “mediocre intellects” for a docile citizenry. Instead of working with one another to create value for our lkfe, we work against one another to help corporations extract money from our communities.

Rushkoff is no theorist. Let’s start with a minor inaccuracy early on, where he confuses debits and credits with assets and liabilities. All is not lost, however: Also, it’s hard not to get demoralized while listening to Rushkoff tear down one institution after another and expose the seemingly insurmountable obstacles to correcting the flaws in the system.

To illustrate that, Rushkoff starts the book with scenes from a wealth seminar he attended, where people were supposedly being given “the secret” of how to get rich on repossessed houses, etc. What I feel the book suffers from is the fact that there is too much explanation of the former, and far less of the latter. Nonetheless, the picture painted by these omissions constitutes misinformation. After dedicating a great deal of time to discussing how corporations, and in particular the self-help industry, target people by singling them out as individuals, Rushkoff ironically does the same: Stay in Touch Sign up.

See all books by Douglas Rushkoff.

This led me to believe that many people found this book hard to finish and in many ways I sympathise. Apr 28, William Wren rated it it was ok. No matter what your political perspective, you should be out there working to make your local community, school, whatever a better place for you and your family and neighbors.

This review has been hidden because it contains spoilers. Most of all, Life Inc. After the utopian late middle ages when women were tall and no one worked too hard, rusnkoff currencies and the rise of the corporation began to disconnect ordinary folk from one another. Someone should complain about things that are not right, and there is much to legitimately bemoan about our current corporate culture.


This means America learning how to do something instead of simply outsourcing and creating debt. His discussion about Nash and game theory is a good example. Rushkoff draws a distinction between the division of labor and specialization of labor, in doing so he reveals a major flaw in our valuation of specialization.

I know many people who would find the elimination of communities a dubious assertion.

Review: Life Inc. by Douglas Rushkoff | Books | The Guardian

And when the founders set out to shape a newly independent America, they were careful to put ample measures in place to keep corporations in check. This is a powerful book which dispels an unconscious acceptance of the corporate value structure and outlines a path towards returning to authentic human interactions once again.

Rushkoff is also a good non-fiction storyteller, and a sincere one. Want to Read Currently Reading Read. He blames his own failure to fight the “system” including publishing his book with a big corporation and his bad parenting practicesin other words he blames his own moral and intellectual laziness, on the overwhelming power of corporations to rule our lives.

Book review: Life Inc.

But the prisoner’s dilemma does not equal game theory Rushkoff uses the two almost interchangeably. The author has grown a lot and developed his writing style substantially since writing coercion 10 years ago. You might be married or lire to get married, and you want to make your community a slightly less corporatized place.